article thumbnail

5 Interesting Learnings from HubSpot at $2 Billion in ARR

SaaStr

They’re a barometer of sub-enterprise B2B SaaS in many ways. Combining Strong Growth With A New Level of Efficiency. 23% Customer Count Growth Leads to 30% Revenue Growth, but NRR dips to 104% HubSpot is still very much SMB, especially the “M” of SMB. And what’s the latest?

Scale 262
article thumbnail

Product-Led Growth (PLG) For Startups

Mucker Capital

If you're generating something that's brand new, like a brand new category, nobody understands about it. In my past roles at ACORN, GitLab, whenever I started as a head of growth, one of the data points I will look into is what's the percentage of new users coming back the second day or coming back second month? I do that a lot.

Startup 52
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

CEOs of Zapier, Walkme and Dialpad: How to Build Your First Management Team (Video + Transcript)

SaaStr

Nikos : In your case, I understand your company also shifted slightly on the market, like from SMB to bigger customers. As you said, people take it hard if suddenly you say, “Hey, this is your new EVP. As a B2B enterprise company, sales was our first key. He deals with everything that was very, very difficult.

article thumbnail

Simple Frameworks For Success (Full Video + Success)

OnStartups

Is your title CTO? Dharmesh: Yes, CTO. And then I met Brian in grad school and we both have this kind of shared passion for SMB. And whether they start a new company or not, they sort of live as a user at the edge. How many new people signed up for our service or product in the last 90 days? So this is Dharmesh.

article thumbnail

Simple Frameworks For Success (Full Video + Success)

OnStartups

Is your title CTO? Dharmesh: Yes, CTO. And then I met Brian in grad school and we both have this kind of shared passion for SMB. And whether they start a new company or not, they sort of live as a user at the edge. How many new people signed up for our service or product in the last 90 days? So this is Dharmesh.