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How to Categorize Expenses in a SaaS Startup v2.0

Baremetrics

The main benefits of categorizing your SaaS company’s expenses are more accurate metrics and forecasts, and getting a better understanding of your company’s overall spending. While not a GAAP-metric, it’s widely adopted and understood (examples here , here and here ). This is a v2.0 Don’t forget the payroll’s subaccounts).

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What’s New at ZoomInfo with CEO Henry Schuck

SaaStr

Instead, what Henry does is focuses the sales team’s time on expanding current enterprise customers. For example, Google and AWS are already ZoomInfo customers, but only certain sub-segments within those businesses – not the entire org. We’ve been in this uncertain time but should be coming out of it.

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Dharmesh Shah of HubSpot: From Day 0 to IPO. What Went to Plan. What Most Certainly Didn’t (Video, Podcast + Transcript)

SaaStr

Co-founder and CTO Dharmesh Shah shared with us how they got there — and the top mistakes they made — just 3 quarters after their IPO. We have someone that probably 98 percent of you know virtually or socially in some sense, Dharmesh Shah, founder and CTO of HubSpot. ” We didn’t do any annual contracts.

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Founder’s Guide to Scaling Applications: When to Build, When to Buy and What Breaks by Algolia Co-founder (Video + Transcript)

SaaStr

Julian Lemoine, Co-Founder, and CTO of Algolia will share his lessons learned on how to stay focused and innovative as you scale while also avoiding the innovation for innovation’s sake pitfalls. Julien Lemoine | Co-founder and CTO @Algolia. So I’m Julien, Co-founder and CTO of Algolia. Want to see more content like this?

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Product-Led Growth (PLG) For Startups

Mucker Capital

If you have a very complicated product–for example you sell AWS or you sell Snowflake–those are infrastructure products. Obviously if you target enterprise customers, you usually have a very large ACV (Annual Contract Value) and the product usually is complex. The other dimension you need to think about is the product complexity.

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SaaStr Podcast #385 with Balsa Founder & CEO Paul Rosania

SaaStr

So the external one is, the metrics bore out that we have made the right decision here. Is there hiring decisions? Paul Rosania: So let’s imagine I went to you as a CTO. Tell me, what’s the hardest role to hire for today? Were there lessons from it? In what ways do you think the writing is so powerful?

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PODCAST 28: How High Growth SaaS Companies Build and Lead Sales Teams w/ Chris Degnan

Sales Hacker

Follow the Demand and Hire Accordingly [16:07]. Chris was actually the first sales hire at Snowflake. They are now well past $100 million in ARR and one of the most successful enterprise technology businesses to come out of Silicon Valley and, in fact, out of the US in a long, long time. Follow the Demand and Hire Accordingly.

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