Practical Advice on SaaS marketing

NOVEMBER 19, 2009

Not only do the IT folks get an ear-load of grief from users who complain that "IT is deliberately wasting our time with this awful system," but they also bear the burden of supporting these end-users. I only hear from them when something's broken. This is the worst job in the company." though the internal IT people will still get the grief.

Sales Recruiting 100

Sales Recruiting AWS Compensation User Experience 100

Sales Hacker

MARCH 29, 2021

As a result, more products are being discovered and sold through online marketplaces, like the Salesforce AppExchange and the AWS Marketplace. Partner acquisition. There are three different types of products designed to enhance partner acquisition. There are five different functions that partner tech can help to optimize.

Payments 109

Payments SaaS Payments Payment Solutions Payment Services 109

OpenView Labs

FEBRUARY 2, 2021

Here’s why: PLG is an end user-focused growth model that relies on the product itself as the primary driver of customer acquisition, retention, and expansion. Content marketing will drive user acquisition. Examples of SaaS companies that have adopted this pricing model: HubSpot, Zocdoc, Salesforce, and AWS.

Product Marketing 58

Product Marketing Trends Scale Marketing 58

Sales Hacker

SEPTEMBER 29, 2020

Sales enablement is easy: all you have to do is create perfectly targeted content, stay informed on email best practices, drive more engagement quarter over quarter, spend less money, and do all of this with less time. Keep the promise of sales enablement and keep your team doing what they do best, which is winning.

Scale 117

Scale CTO Hire CTO Coach Scaling 117

Sales Hacker

AUGUST 7, 2020

Sales Development. Sales Growth. Sales Enablement. Enterprise Sales. Sales Operations. Sales Technology. Manager, LinkedIn Sales Solutions. Sales Manager, SMB New Business Acquisition. Managing Partner- Business Sales. VP Sales, Mid-Market. Whitney Sales.

VP of Engineering 130

VP of Engineering Sales Recruiting Sales Hiring Payment Services 130

Sales Hacker

OCTOBER 7, 2021

She’s overseen the growth of LeadG2 through the pandemic, almost doubling the size of her team post-pandemic due to her strategic leadership, focus on client results, and finding new ways to help others sell smarter and faster through inbound marketing and sales enablement. What is one a-ha moment you’ve had in your sales career?

Scale 136

Scale Sales Recruiting Sales Hiring VP of Engineering 136