How Buffer Reached $20m in ARR by Focussing on Growing ARPA
Chart Mogul
MARCH 9, 2020
CEO Joel Gascoigne tells us about the decision to invest in new analytics tools and how Buffer sustained long-term growth thanks to growing their ARPA. In 2014, Buffer started using both Baremetrics and Looker. I realized we had a moving target for the most important metric in our company. What is Buffer. Click To Tweet.
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