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How Buffer Reached $20m in ARR by Focussing on Growing ARPA

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CEO Joel Gascoigne tells us about the decision to invest in new analytics tools and how Buffer sustained long-term growth thanks to growing their ARPA. In 2014, Buffer started using both Baremetrics and Looker. I realized we had a moving target for the most important metric in our company. What is Buffer. Click To Tweet.

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How 13 SaaS Companies Use Community Marketing to Grow

Natalia Luneva

Announcing new features, increasing customer satisfaction and retention are among the top functions of an online community. . #1 Our community is the best way for us to inform our customers about upcoming updates and new features. The Open Source project around our code started in 2014 and has been growing ever since.

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How Buffer Reached $20m in ARR by Focussing on Growing ARPA

Chart Mogul

CEO Joel Gascoigne tells us about the decision to invest in new analytics tools and how Buffer sustained long-term growth thanks to growing their ARPA. In 2014, Buffer started using both Baremetrics and Looker. I realized we had a moving target for the most important metric in our company. What is Buffer. Tweet this quote.

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The Ultimate SaaS Pricing Resources Guide

OpenView Labs

New for 2020: SaaS Pricing and COVID-19. In this brand-new report, we finally answer the question “Freemium or free trial?” Pricing Low-Touch SaaS: How to Approach Pricing and Packaging a New SaaS App, by Example. SaaS pricing is one of the most important (but difficult) decisions a new business makes.

Pricing 135
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Dharmesh Shah of HubSpot: From Day 0 to IPO. What Went to Plan. What Most Certainly Didn’t (Video, Podcast + Transcript)

SaaStr

Co-founder and CTO Dharmesh Shah shared with us how they got there — and the top mistakes they made — just 3 quarters after their IPO. million in 2014.). million in 2014.). We have someone that probably 98 percent of you know virtually or socially in some sense, Dharmesh Shah, founder and CTO of HubSpot.

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Transcript of Redpoint Office Hours with Stripe’s Chief Corporate Advisor and former COO, Claire Hughes Johnson and Redpoint Managing Director, Tomasz Tunguz

Tom Tunguz

Great to see a lot of repeat attendees and some new ones. A thanks to [Marsh 00:00:34] for stepping in at the beginning of the month, and a great session with our own Jason Warner and Adrian, the CTO of Zendesk. Lionetti, the CMO at Confluent, and most recently, the CTO from Zendesk, Adrian. I’m Travis Bryant.

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Founder’s Guide to Scaling Applications: When to Build, When to Buy and What Breaks by Algolia Co-founder (Video + Transcript)

SaaStr

Julian Lemoine, Co-Founder, and CTO of Algolia will share his lessons learned on how to stay focused and innovative as you scale while also avoiding the innovation for innovation’s sake pitfalls. Julien Lemoine | Co-founder and CTO @Algolia. So I’m Julien, Co-founder and CTO of Algolia. We were end of 2014.

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