Beyond the Downturn: Recession Strategies to Take the Lead
OPEXEngine
MAY 19, 2020
A higher cost of capital will put pressure on capital spending, so if companies want to invest in technology, growth opportunities or acquisitions, the time is now. They cut R&D across the board, scaled back on sales and marketing activities, laid off valuable talent and ruled out acquisitions. Downturns upend the playing field.
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