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Who is Marty Cagan: Background, Books, Product Management Tips, and More

User Pilot

Throughout his rich career, Marty has worn numerous hats within modern software product organizations, transitioning between roles involving product management, software development, product marketing , user experience design, and general management, among others.

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From $800k to $274M in 4 Years - The Story of Ariba

Tom Tunguz

In 2002, the company invested significantly in sales and marketing, but suffered a decline in revenue. In a typical year, the company invested about 20 to 30% of their revenue in research and development. in 1999, and ultimately wrote off about $1.4B, which had to be recognized in the period from 2000 to 2002.

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Customer Acquisition Strategy for SaaS Companies: A Complete Guide

SaaSOptics

Bubble , a no-code software development platform, uses a mix of free-trial offers and content marketing to drive most of their customer signups. A public marketplace for templates, plugins, and software development agencies. An online academy to teach the fundamentals of app development in Bubble.

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Veeva: The Biggest Vertical SaaS Success Story of All Time (Video + Transcript)

SaaStr

Peter : 2002, I guess or so. Jason : The world ended in 2002 too. I was a software developer, a product person. Don’t get discouraged. I’ve always done that, even Salesforce.com the early days. Jason : When did you join Salesforce? Jason : Another terrible time to be in technology. Peter : Yeah.

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4 Neglected Truths About Live Chat For Start-ups

Outseta

LiveChat Software has 21,000 customers and was founded back in 2002. Heck, software review site Capterra has over 238 live chat products listed on their site. A few examples to prove my point - LivePerson was founded in 1995 and IPOed just 5 years later in April of 2000. I know, I know, I’m being particularly hard on the bot.

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What Are The Top 50 SaaS Companies in 2020?

SmartKarrot

The Atlassian Corporation has reached billions in revenue even without an enterprise sales team, all by creating user-friendly software development, team collaboration, project management tools including JIRA and Confluence. It was acquired by eBay in 2002 but split in 2014. Customer Support.

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A Look Back: Slack at $30,000,000 in ARR

SaaStr

You had a BlackBerry in 2002. Stewart, totally disabuse me if I get it wrong, but notwithstanding all the blue chip logos you have, you’ve got a very core software development, project management core. I don’t think that Yammer had that same software developer core that could get accelerated.

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