article thumbnail

5 Interesting Learnings from Coupa at $700,000,000 in ARR

SaaStr

They are at 2,000 customers, a stunning 40% revenue and 46% billings growth, at $700m in ARR. Network effects are real in Spend Management. Coupa isn’t as much a fintech as SMB players like Bill.com, but it’s getting there with Coupa Pay. Today, about 12% do (240 of 2000 customers). 5 Interesting Learnings: 1.

Payments 303
article thumbnail

The Answers to Scaling, Hiring, and Everything Else: A SaaStr Europa AMA with SaaStr CEO Jason Lemkin (Pod 585 + Video)

SaaStr

Look at Snowflake and GitLab and ZoomInfo, growing almost 60% at a billion in revenue. I’ll tell you, of all the founders I’m impressed with, I’m most impressed with founders that I meet and I’m like, “How you doing”, “Well, I’m at 2 million in revenue and I’m going to grow 2.5

article thumbnail

How to Define the Go-To Market Strategy for Your B2B SaaS Company

Aaron Beashel

They target small business owners and offer their product on a freemium model. It’s free to send less than 2000 emails per month, with paid pricing plans going up from there. Revenue Model – A description of how the company generates revenue. Business Resources. Factors to consider. Product capability.

Scale 192