How to Use the PLG Motion to Drive Growth
User Pilot
SEPTEMBER 25, 2023
TL;DR A PLG motion is a growth strategy focused on using the product itself as the main driver of growth. It’s a popular strategy in the enterprise software space. A product-led growth (PLG) motion is a growth strategy that focuses on the product itself as the main growth driver. Product-led growth (PLG) vs. sales-led growth?
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