Remove Product Marketing Remove Sales Funnel Remove Sales Hiring Remove Venture Capital
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The Funnel is Dead. Long Live the Flywheel. With Hubspot CEO Brian Halligan (Video + Transcript)

SaaStr

The age-old sales funnel has worked fine for decades…until now. Why is the sales funnel alone, no longer an appropriate way of thinking about customers? Hilarie Koplow-McAdams – Venture Partner at NEA. Brian Halligan: Whether we all like it or not, trust in sales and marketing is at an all-time low.

Scale 107
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The Best of SaaS at YCombinator: A Deep Dive with the CEOs of Gusto, Amplitude and Plangrid (Video + Transcript)

SaaStr

For us, it’s about fixing this problem, serving the customer well, so a very service driven mindset, which I gave a talk on a few days ago here, has been a big part of Gusto and affected our hiring from the early days. Certainly, at YC where our version of hiring is basically choosing which founders to fund. Get tickets here.

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article thumbnail

The Funnel is Dead. Long Live the Flywheel. With Hubspot CEO Brian Halligan (Video + Transcript)

SaaStr

The age-old sales funnel has worked fine for decades…until now. Why is the sales funnel alone, no longer an appropriate way of thinking about customers? Hilarie Koplow-McAdams – Venture Partner at NEA. Brian Halligan: Whether we all like it or not, trust in sales and marketing is at an all-time low.

Scale 48
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SaaStr Podcasts for the Week with Matrix Partners and EZPR — February 21, 2020

SaaStr

* What does David believe is the crucial step missing in B2B when it comes to finding product market fit? How does David think about scaling sales teams? How does one know when is the right time to hire your first sales reps? How does one know when is the right time to hire your first sales reps?

Scale 190