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A Vendor’s Guide to B2B Ecommerce

FastSpring

While we’ve been shopping for items like clothes or shoes online for years, another trend is now emerging—business-to-business (B2B) ecommerce. It’s easy to think of online sales as a marketplace where we buy items for ourselves, but more and more B2B and SaaS sales are now happening online.

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FastSpring’s 2019 Ecommerce Growth Package

FastSpring

Ways to improve ecommerce conversion rates. Podcast: Ecommerce Conversations by Practical Ecommerce. You may already be familiar with Practical Ecommerce, one of the leading sites for ecommerce tips and news. But are you aware of their podcast Ecommerce Conversations ?

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B2B Customer Journey Touchpoints CS Teams Need To Plan For

Totango

By charting the points in your SaaS customers’ journeys, you can plan how to deliver clients’ desired outcomes and satisfying experiences that promote subscription renewals and higher revenue. For example, a website visit, an online sales purchase and a phone support call are all potential customer journey B2B touchpoints.

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MQL vs. PQL vs. SQL: What You Need to Know

Baremetrics

A lead becomes marketing qualified when they perform simple actions like opening emails, website visits, and even providing their contact information on a landing page in exchange for an online resource, for instance, an ebook. The criteria that define an MQL are specific to different organizations. What is a PQL? Try Baremetrics Free.

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Cognota’s Ryan Austin on Creating an Entire Category (LearnOps)

FastSpring

Like, you’re literally on the floor like crippled with crying just like two years of your hard work, or whatever, you know, you’re like, ah, and then you get a phone call at that exact moment. I personally believe that marketing can be run in scrums like just get enough data to make decisions pivot is just like a startup, right.

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SaaS Tools for Business Growth: Five Essentials You Must Have

Totango

They usually are licensed through a subscription sales model. Payment processing. For example, SaaS management tools, SaaS testing tools for IT teams, and SaaS security tools. Here are some commonly used customer lifecycle terms: Visitor : Anonymous user on the website. What Are SaaS Tools? Marketing and sales.