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B2B Sales Outsourcing Is Dicey. Here’s How to Do It Right

Sales Hacker

In this article, I will summarize what I’ve learned about B2B sales outsourcing. W hat is Sales Outsourcing? Sales outsourcing gives parts of your own sales process to others (individuals or agencies). Reasons to outsource include: Lack of expertise and experience in some sales functions (e.g. Lead Generation).

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How To Actually Succeed in SaaS: AMA Part 1 with SaaStr Founder And CEO Jason Lemkin

SaaStr

That’s why SaaStr founder and CEO Jason Lemkin held an “Ask Me Anything” session at this week’s Workshop Wednesday, held every Wednesday at 10 a.m. Sam went on to become a CRO at Brex and is now a Partner at Founders Fund. Someone bringing in 20 reps when you have no customers or product market fit won’t change the world.

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Gathering the Right Win/Loss Data to Guide Your Team Through the Toughest Storms

Sales Hacker

I recommend: Outsourced buyer interviews with a clustered model. Outsourced buyer surveys. The leader of the CI program at a large enterprise technology vendor described to me their four-year journey to using CRM data, all sourced by reps. There are two main ways to run a buyer interview — internally or outsourced.

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Making Trade-Offs In Marketing with Meagen Eisenberg (Video + Transcript)

SaaStr

I was fortunate enough two years ago to be part of a case study that Stanford GSB did on MongoDB with my current partner here at TripActions, Carlos Delatorre is the CRO here and was the CRO with me at MongoDB. Second, product market fit. And really our approach to our customers and the market had to pivot immediately.

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