Remove Onboarding Remove Product ROI Remove Revenue Remove Sales
article thumbnail

Why You Should Focus on Nurturing the Customer Relationship

Totango

Instead of capturing the bulk of customer value at the initial sale, digital companies now rely on an ongoing process of renewal and upsell that can potentially continue for years. And this repeated revenue stream is the lifeblood of SaaS and related enterprises. Adoption metrics that reveal how a customer uses the product.

article thumbnail

Customer Success and Upsells: How to Make the Most of Opportunities

Totango

It’s also worth noting that up to 70% of revenue in a subscription business comes from existing customer renewals and upsells. To create happy customers, you have to shift your focus from the sales event and toward the ongoing nurturing of existing customers. Accelerate onboarding to help the customer realize value early.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Why You Should Focus on Nurturing the Customer Relationship

Totango

Instead of capturing the bulk of customer value at the initial sale, digital companies now rely on an ongoing process of renewal and upsell that can potentially continue for years. And this repeated revenue stream is the lifeblood of SaaS and related enterprises. Adoption metrics that reveal how a customer uses the product.

article thumbnail

Feb 15 – Customer Success Jobs

SmartKarrot

As a Senior Director of Customer Success, you will develop strategies that enhance and improve customer experience and drive differentiate customer value, including providing a compelling digital customer post-sales experience. Build and lead a team of onboarding, customer training, and account management professionals.

article thumbnail

The Ultimate Guide to Creating a Customer-Centric Culture

Totango

In practical terms, Mr. Yuan has built a culture that values customer engagement above sales quotas and long-term customer growth above securing new business. Succeeding in a recurring revenue environment depends on ensuring your customer is continually satisfied, and these best practices will help you do just that.

article thumbnail

The Ultimate Guide to Creating a Customer-Centric Culture

Totango

In practical terms, Mr. Yuan has built a culture that values customer engagement above sales quotas and long-term customer growth above securing new business. Succeeding in a recurring revenue environment depends on ensuring your customer is continually satisfied, and these best practices will help you do just that.