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Losing Sleep? Hiring Has Officially Replaced Cash as a Key Reason Startup Founders Are Up at Night

OpenView Labs

Competitive pressures and changing customer needs can be captured by a great marketing or product marketing lead. And the primary burden of your product and GTM execution can fall on an effective technical leader and proven sales executive. Accelerate hiring of internal recruiters.

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Customer Insights to Transform Sales Conversations

Sales Hacker

Sales customer insights. Let’s drill down into the market and customer insights that can really add value for salespeople, under the following sections: Qualifying characteristics: Things to look for in an organization that make it a good target. But what are these insights that will transform the conversations salespeople have?

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SaaS in Africa: 10 Things We Learned From Scaling to 1M Users (Video + Transcript)

SaaStr

You guys have been through three days of presentations. Giraffe is a mobile job matching platform that helps medium skilled workers get access to opportunities and helps businesses to recruit staff faster, and easier, and more affordably than any other way. Well, you have to build a direct sales force. FULL TRANSCRIPT BELOW.

Scale 168
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SaaStr Podcasts for the Week with G2 and Gorgias — September 27, 2019

SaaStr

268: Ryan Bonnici is the CMO @ G2, the company that allows you to get the right software and services for your business with over 897,000 user reviews to help you make smarter buying decisions. Before Hubspot, Ryan was Head of Marketing @ Salesforce (APAC) where he led his team to achieve 227% YoY net-new sales sourced through marketing.

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Should you disrupt or create a category? 5 lessons from Gainsight’s CMO Anthony Kennada

Intercom, Inc.

They didn’t know it at the time, but they had also created an entire business category: an on demand, short-term rental marketplace, which has shot the value of their business north of $38 billion. When Gainsight CEO Nick Mehta asked Anthony to run marketing, Anthony he was jumping in at the deep end. So how can we do more of that?

Scale 112
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How to Work With a Consultant: The Ultimate Guide

Neil Patel

In a nutshell, they can give you expert opinions, analysis, and recommendations that can help ensure a more objective-based approach to grow your business and maximize sales – all at the same time. At this stage, the consultant will present their tailor-made ideas and strategies to suit your business needs in front of you and your employees.

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SaaStr Podcasts for the Week with Tidelift and Cloudflare

SaaStr

333: Bridget Gleason is the Head of Sales and Customer Success @ Tidelift, the company providing managed open source, backed by maintainers. Before Tidelift, Bridget was VP of Sales @ Logz.io and before that was VP of Corporate Sales @ Sumo Logic where she drove ARR up by a record 237%. You can see the full video here.