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Mental Models to Help You Grow

Sales Enablement, SaaS and Growth

Companies which don’t use mental models risk unleashing mayhem with poor choices or becoming bloated and bureaucratic by reducing the volume and speed at which decisions are made - both scenarios are undesirable and will impact growth. OKRs are a useful mental model - they make it crystal clear what people and teams should be striving for.

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HubSpot’s Michael Redbord on staying in touch with your customers as you scale

Intercom, Inc.

But as the business becomes more successful – and there are resources to build a support team – additional layers begin to separate executives from their customers. As the General Manager for HubSpot’s Service Hub , Michael knows a thing or two about keeping customers close. Michael Redbord has an answer for that.

Scale 188
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Amazon’s Kristin Graham On How to Build, Maintain and Scale a Strong Culture

OpenView Labs

It’s especially important in the tech industry where competition for the best and brightest is fierce. Culture helps a company define itself, attract the right team members and customers, and differentiate in the marketplace. It’s the “why” behind the mission and the glue that holds everyone together in good times and bad.

Scale 98