FastSpring
SEPTEMBER 16, 2022
In our first post about our online community , we mentioned launching the Global SaaS Leaders Slack group because we saw a need for the kind of software-and-SaaS-focused community we’d want to be a part of. Our Guiding Principle: Our Software and SaaS Community Must Be Good for You in Order for It to Succeed.
User Pilot
AUGUST 14, 2023
Are you struggling with creating an effective growth marketing strategy? With more players entering the SaaS market and the growing use of digital technology in marketing, traditional marketing alone cannot sustain your business. Therefore, leveraging growth marketing is crucial to stand out among your competitors.
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User Pilot
JULY 24, 2023
What is SaaS marketing? We’re all familiar with the basics of SaaS product marketing such as attracting users to a SaaS product with a subscription business model. That said, there are key differences between a SaaS marketing strategy and standard digital marketing. Offering self-service support.
Hull
JANUARY 22, 2019
In short, we observe that Head, Director & VP of Growth titles are becoming more abundant, as are consultants around growth hacking but the "growth hacker" title is fading away. But there's an urgent need for technical resources within growth teams. It made sense then. But what does it mean now?
wepay
FEBRUARY 2, 2018
Last week we took a look at tuning a SaaS business for growth. That’s a task that cannot be completed effectively without measurement and analytics – in other words, metrics. So this week we are looking at metrics specifically geared toward measuring and helping to optimize the growth stage of a SaaS business.
Incredo
NOVEMBER 1, 2019
Do you want to grow your SaaS sales team and improve your processes? maintain healthy atmosphere in your Smarketing team, make smart choices regarding your SaaS sales model, strategy, pricing, . build smoother connections both with your prospects through optimized sales process. And from SaaS sales models to SaaS pricing.
wepay
FEBRUARY 20, 2018
SaaS business growth isn’t always that different from non-SaaS business growth. For traditional businesses the focus is more on Convert and for SaaS it tilts a bit more toward Retain due to the prevalence of the subscription model. There are three three critical stages for doing that: Attract, Convert and Retain.
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