Remove Events Remove Interviewing Remove Marketplace as a Service Remove Payment Solutions
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Marketing Your Video Game Outside of Game Marketplaces & App Stores

FastSpring

And as the CEO of both Skillshot Media (a turnkey events production company for esports events) and Ghost Gaming (a “gaming lifestyle brand” that supports esports teams and gaming content creators such as Twitch streamers), he dives ever deeper into marketing to gamers and other gaming industry professionals.

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How To Optimize Your Landing Page For Better PPC

Unbounce

They’re shown based on specific audience targeting criteria such as demographics, interests, or retargeting events and show up in images and video. As the name implies, purchase intent is when a consumer shows signs of being ready to buy a product or service. You can use a hierarchy system to leverage the use of your keywords.

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How Dopple Is Defining an Emerging Market

FastSpring

Jera Brown interviewed Dopple founder and CEO Justin on how he launched Dopple and found success by pivoting to a new market. Full Interview: Audio Only Full Interview: Video [placeholder for Wistia] 3 Lessons From Justin’s Experience 1. It starts with self service. In the beginning, Justin explained, you can’t do it all.

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How to Make User Acquisition Practically Free with Lambda School (Video + Transcript)

SaaStr

Lambda School trains people online to be software engineers. And when we got to that point, the solution was really simple. Uber is a classic marketplace company. It’s a two-sided marketplace. You had town car services before. Want to see more content like this? Join us at SaaStr Annual 2020.

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SaaS in Africa: 10 Things We Learned From Scaling to 1M Users (Video + Transcript)

SaaStr

More than half of Kenya’s GDP is now transacted through a mobile, through arguably the most successful mobile banking and payment system called M-Pesa. Our first MVP was actually an SMS based app where job seekers would send six SMSes in order to register on our platform. For example, in Kenya. It’s not a big deal.”

Scale 164
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Best Competitor Research Tools to Spy on the Competition

Neil Patel

Spying on your competitors can strengthen your position in the marketplace, but not without having three crucial factors in play: First, what are you looking for? Google Alerts Google Alerts is a free service offered by Google to keep you up-to-date on the latest news, conversations, and web content. There are four pricing plans.

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SaaStr Podcast #398 with Salsify Co-Founder & CMO Rob Gonzalez

SaaStr

Below, we’ve shared the transcript of Harry’s interview with Rob. I was working on a startup that was an early mobile payment platform. It was basically using Bluetooth and an app on PalmPilots to do wireless payments in restaurants. And there’s a lot of benefit to running a software as a service, in general.