article thumbnail

Building Resilience Through Efficient Scaling In 2023 with ICONIQ Growth General Partner, Doug Pepper, and General Partner and Head of Analytics, Christine Edmonds (Video)

SaaStr

However, there is a significant pivot to efficient growth with a projected improvement in margins. Each company will likely approach operational efficiency differently because some already have a runway greater than three years and are above the Rule of 40, while others have less than 1.5

article thumbnail

Mental Models to Help You Grow

Sales Enablement, SaaS and Growth

Customer > Team > Individual During my time at HubSpot, the leadership team shared this mental model to help with decision-making. Operational efficiency. Examples of jobs to be done include, people buying a hammer to hang a painting and famously, a milkshake for entertainment during their daily commute.