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Marketing Your Video Game Outside of Game Marketplaces & App Stores

FastSpring

In this episode of Growth Stage, host and CMO of FastSpring David Vogelpohl interviews Todd about his thoughts on: Why marketplaces can be a difficult way to attract new players. Podcast Full Interview : Audio Listen online or find it on more podcast services. That is a platform that is endemic to gaming.

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The Creator’s Toolkit: 27+ Content Creation Tools for Every Stage of the Process

Buffer Resources

These tools encompass everything from the social platforms you choose to build your presence on to the community-building app where you engage with your audience. Especially if the aim of your content is to educate, you may need to invest more time in research than a creator focused on entertainment.

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Recurring Revenue Technologies: Q&A with Sean Joyce

Navint

Sean has over 15 years of expertise in recurring revenue technologies, most recently hailing from Salesforce where he was a senior member of the product marketing team responsible for Salesforce CPQ & Billing. Navint clients expect vendor-neutral recommendations and best practices in implementations and integrations.

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SAAS Marketing Growth Hacking Roadmap For 2021 [19 Strategies]

How To Buy Saas

SaaS is a global software solution created by different businesses in order to improve human activities in a matter of clicks. SAAS is also abbreviated as software as a service. SaaS as we already understood is a software as a service. These saas can be either web or app-based or even both.

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How to Make User Acquisition Practically Free with Lambda School (Video + Transcript)

SaaStr

Lambda School trains people online to be software engineers. Grasswire, it was because we had no team and no monetization strategy, which I do not recommend. All of the cool ideas that you had, you would get really clear feedback about what was going on, but if it was a good idea, it would really move the needle in revenue and volume.

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Average churn rate for SaaS: What is a good churn rate?

ProfitWell

Some companies report revenue churn, others only share customer or user churn numbers, and often there’s no distinction between whether churn numbers are annual or monthly. I mean, just take a look at all these different surveys: A 2018 KBCM Technology Group survey reported a median annual revenue churn rate of 13.2% Image via Recurly.

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How to Use High-End Courses to Grow Your SaaS Company

Chart Mogul

The real-life examples of 3 companies that use online courses (that they charge a premium for) to educate customers, lower churn, and grow their revenue. He’s worked with everyone from Fortune 500 companies to startups helping them develop content marketing strategies that align with their business goals. Source: HBR.