November, 2011

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Targeting the Fortune 5,000,000

The Angel VC

I've just read on TechCrunch that Peter Thiel, famous among other things for making one of the best investments in the history of mankind by investing in Facebook in its early days, said that he looks for platforms that are big among small businesses, not consumers. I couldn't agree more. Although there are of course plenty of exciting and profitable opportunites for consumer Internet startups, my main focus over the last three years has been on companies that provide a product, service or platf

Scale 117
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SaaS Marketing Lessons from ShamWow!

Practical Advice on SaaS marketing

I've never bought a ShamWow! , but I love their TV ads. The hyper-enthusiastic pitchman, Vince, tells me precisely who should buy the product, what it does, why I desperately need it, and how to buy it. all in 60 seconds! And what's true for super-absorbent towels is often true for software-as-a-service (SaaS) solutions. Sixty seconds may be all the attention you're likely to get from a prospective customer in your first encounter.

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Latst day to vote at The Europas

The Angel VC

On November 17, The Europas will be held , an annual awards for the Internet scene in Europa. My partners at Team Europe and Point Nine Capital and I are nominated in a few categories, so if you still need some inspiration on who you could vote for, here you go! BTW, I feel bad about leaving a two months blogging hiatus with a self-serving post.but anyway. ;-).