Fri.Sep 14, 2018

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10 Customer Success Takeaways from INBOUND 2018

ChurnZero

Last week wrapped up the 7th annual INBOUND conference hosted by HubSpot. INBOUND is an industry event designed to gather Marketing, Sales, and Customer Success professionals all in one place to learn and get inspired together. This year, they even had a dedicated CS track that gave CSMs useful information for their day-to-day jobs and covered topics such as – Customer Retention, Customer Success, Customer Loyalty, Customer Feedback, and Customer Experience.

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Why is it hard to scale up SaaS marketing?

Net-Results

Why is it hard to scale up SaaS marketing? Because it’s not self-explanatory. Like, at all. Marketing Is An Art Marketing is an art. There’s a set of principles, sure, but it’s up to the artist (i.e. marketer) to apply them in a way that leads to success. Just like a painter applies principles like […]. The post Why is it hard to scale up SaaS marketing?

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