SaaStr

AUGUST 27, 2022

Workday: “There’s no slowdown at all”. Salesforce: “We’re finally seeing slowdown now in our commerce, media, telecom, and SMB segments”. It’s still a tale of multiple worlds out there pic.twitter.com/dRPuWG5iZe. — Jason 2022 SaaStr Annual Sep 13-15 Lemkin (@jasonlk) August 26, 2022. So when Salesforce announced its last quarter, everything was still humming.

SMB 292

SMB Scale Cloud Trends 292

Kellblog

AUGUST 27, 2022

“I’m an CMO and it’s 2018. Of course I’ve read Play Bigger. Duh. Do you think I live under a rock?” — Anonymous repeat CMO. Play Bigger hit the Sand Hill Road scene in a big way after its publication in 2016. Like Geoffrey Moore’s Crossing the Chasm some 25 years earlier, VCs fell in love with the book, and then pushed it down to the CEOs and CMOs of their portfolio companies. “Sell high” is the old sales rule, and the business of Silico

Strategy 145

Strategy Marketing Startup Customer Success 145

SaaS Metrics

AUGUST 27, 2022

Email marketing is a highly effective way to boost sales – but it won’t work if you neglect the opt-in. When it comes to the conversion funnel, one of the most common stages is the signup email capture. We all know that some people will make it past this stage while others. Read more. The post Pop Up Email Capture Strategies To Boost Opt-In Rates And Conversions first appeared on SaaS Metrics.

Strategy 59

Strategy Metrics SaaS Sales 59