User Pilot

AUGUST 14, 2023

Are you struggling with creating an effective growth marketing strategy? With more players entering the SaaS market and the growing use of digital technology in marketing, traditional marketing alone cannot sustain your business. Therefore, leveraging growth marketing is crucial to stand out among your competitors.

Growth Marketing

Intercom, Inc.

JULY 13, 2018

When it comes to getting the word out about your product, ask yourself, “Who do my customers and prospects turn to for advice when they are looking to learn about great solutions or make a buying decision?” Know: They can’t recommend your solution if they don’t know about it. For accounting and payroll products, the No.

Acquisition

Totango

SEPTEMBER 22, 2022

SaaS Tools to Jumpstart Your Business Growth: Five Essential Apps. Software-as-a-Service ( SaaS ) tools automate your business functions, fueling your growth by increasing efficiency. Software-as-a-Service tools are apps that are hosted remotely and accessed through the cloud rather than installed on-premise.

SaaS Payments

User Pilot

SEPTEMBER 2, 2020

Once you’ve done that, you can start looking for software that will help you push more users towards those goals, analyze their progress, and optimize your systems. And that’s what I mean by product growth tools. If a task goes uncompleted or a user’s movements indicate that they’re confused, help them out with in-app tooltips.

Payments

wepay

MARCH 23, 2018

SaaS businesses tend to believe in and use aggressive growth marketing approaches – at least once they are past the phase of building product and figuring out product-market fit. But growth marketing and marketing for growth aren’t quite the same thing, and every SaaS business is unique.

SaaS Payments

Incredo

NOVEMBER 1, 2019

This means that such companies are product-oriented as well, but also include a small inside account management team to help them catch and convert by providing real-time assistance during the software purchase process. Besides selling a high-priced SaaS software, Passkey also makes multi-year deals that can be worth millions of dollars.

SaaS Payments

OpenView Labs

DECEMBER 21, 2020

What does the future hold for B2B software? Other big themes were around data, the continued adoption of product led growth, and building communities. One is connected to the payments business and what my company, Flywire, does, and the other is related to how organizations manage themselves. Stuff gets missed.

SaaS Payments