Content Marketing Leadership New CTO Sales Hiring 
SaaStr
MARCH 7, 2021
Yes, you can manage the sales team yourself. You can do the drip marketing campaigns if you have to. Fixing it yourself becomes the biggest time sink and excuse for not hiring there is. You end up spending all your time backfilling roles you should have hired. 5/ Moving from CTO-led -> VPE-led dev team.
SaaStr
DECEMBER 3, 2020
403: Sam Taylor is the VP of Sales and Success @ Loom, the startup that helps you get your message across by making it easy to record instantly shareable videos. As for Sam, prior to Loom, Sam spent over 4 years at Salesforce following their acquisition of Quip, a startup Salesforce acquired for $750M where Sam was also the 1st sales leader.
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SmartKarrot
FEBRUARY 16, 2022
He also founded SaaScribe to help founders, customer success teams , sales executives, marketing professionals, and growth hackers. Asia Orangio is a SaaS expert who helps SaaS companies and start-ups to craft a data driver strategy and implement award-winning marketing strategies to win the audience. Asia Orangio.
Outseta
NOVEMBER 19, 2019
Why building trust with your internal team is the hallmark of great marketing leaders By Geoff Roberts The role of the modern Chief Marketing Officer is a tough one—you’d be hard pressed to name another position that requires a wider range of skills. I’ve played the following roles at various tech companies.
Upscope
JANUARY 5, 2020
Product positioning describes the specific market you intend to win and why you are uniquely qualified to win it. It’s the underpinning of your go-to-market strategy and impacts everything from marketing to sales, to customer success and the product itself. through the marketing mix. " Why positioning matters?
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