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It’s Time to Raise Your Debt Facility: Execution Tactics for Founders

Andreessen Horowitz

Ideally, lenders look for 12+ months of starting cash runway prior to need for debt, but that can vary on a case-by-case basis depending on factors such as debt size, lender risk tolerance, capital invested to date, and the scale/growth of the business. For corporate debt, normal venture counsel (e.g.,

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The Funnel is Dead. Long Live the Flywheel. With Hubspot CEO Brian Halligan (Video + Transcript)

SaaStr

The age-old sales funnel has worked fine for decades…until now. Why is the sales funnel alone, no longer an appropriate way of thinking about customers? Brian Halligan: Whether we all like it or not, trust in sales and marketing is at an all-time low. We’re going to hire tele-sales reps who are going to cold call.

Scale 105
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The Defining Characteristics of Successful SMB SaaS Startups

Tom Tunguz

Successful SMB SaaS companies have reinvented their businesses eschewing the expensive enterprise sales model in favor of end-user centric marketing, support and product development. It’s all because of the nature of the market. Shifting from Customer Acquisition from Field Sales to Customer Support. Know Thy Market.

SMB 100
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3 ways SaaS CFOs can prepare for hypergrowth in 2022

OPEXEngine

In recent years, the CFO role has evolved from being guardians of the compliance, accounting, F&PA, and forecasting functions to someone who can view and understand metrics to make data-driven decisions for scalable near and long-term strategy, As you plan for 2022, here are three things to help you prepare for hypergrowth.

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Successful SMB SaaS Companies Have a 2 Step Value Proposition

Tom Tunguz

It’s not just the sales process that differs from traditional software. Encouragingly, the market size for enterprise software is roughly equal to the market size for the SMB market: about 57M potential seats in each. Of course, the true number depends on the market segment: sales, HR, payroll, expense management, etc.

SMB 100
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The Funnel is Dead. Long Live the Flywheel. With Hubspot CEO Brian Halligan (Video + Transcript)

SaaStr

The age-old sales funnel has worked fine for decades…until now. Why is the sales funnel alone, no longer an appropriate way of thinking about customers? Brian Halligan: Whether we all like it or not, trust in sales and marketing is at an all-time low. We’re going to hire tele-sales reps who are going to cold call.

Scale 54
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Product-Led Growth (PLG) For Startups

Mucker Capital

Are there types of companies, market segments, industries, or business models where PLG does not make sense? If you go back to thinking about what kind of company is a great fit for PLG, there are two important criteria: The first one is your target segment, your customer size. Hila is a mentor with Mucker Capital.

Startup 52