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3 ways SaaS CFOs can prepare for hypergrowth in 2022

OPEXEngine

In recent years, the CFO role has evolved from being guardians of the compliance, accounting, F&PA, and forecasting functions to someone who can view and understand metrics to make data-driven decisions for scalable near and long-term strategy, As you plan for 2022, here are three things to help you prepare for hypergrowth.

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It’s Time to Raise Your Debt Facility: Execution Tactics for Founders

Andreessen Horowitz

Given the shifting landscape, it’s helpful for you as a CEO and/or founder—or for your finance and capital markets teams, if you have those hires to help you through this process—to know who the key players are at each stage so you can spend your time and energy speaking to the right firms. small business loans for their customers).

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The Defining Characteristics of Successful SMB SaaS Startups

Tom Tunguz

Encouragingly, the market size for enterprise software is roughly equal to the market size for the SMB market: about 57M potential seats in each. Of course, the true number depends on the market segment: sales, HR, payroll, expense management, etc.

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Successful SMB SaaS Companies Have a 2 Step Value Proposition

Tom Tunguz

Encouragingly, the market size for enterprise software is roughly equal to the market size for the SMB market: about 57M potential seats in each. Of course, the true number depends on the market segment: sales, HR, payroll, expense management, etc. But these two markets require very different approaches.

SMB 100
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How to nail your product market fit and sales pitch with a value proposition diagram

Tom Tunguz

But instead of three separate customers, Expensify sells to three internal customers: employees, managers and finance. Expensify has adopted a bottoms-up strategy to win their market segment, so they target the end user who values ease of use. Managers file department expense reports with finance.

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The Fintech SaaS growing competitive landscape

Panintelligence

This disconnect is evident in the lack of tailored solutions for niche markets, particularly in areas like financial inclusion. Mainstream providers typically overlook the underbanked and underserved, focusing instead on more profitable market segments. It is THE most essential thing to driving innovation and standing out.

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