Paid Search Management For SaaS Start-ups - An Interview With Soren Ryherd, CEO, Working Planet
Outseta
SEPTEMBER 11, 2017
Before we get into the interview, a bit of background - I have hired Soren’s team at Working Planet multiple times. Soren: My Co-founder and I met in graduate school where we were creating algorithms for processing satellite imagery. Secondly, know your business KPIs and use those as a lens for evaluating marketing performance.
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