Branding Business Model Marketplace as a Service Underperforming Technical Team 
Casey Accidental
OCTOBER 20, 2020
This is part two of a three part series on sequencing business models. Casey’s first sequencing business models essay talked about the transition from a SaaS business model to marketplace business model, and why it’s so difficult. The Types of Marketplaces.
Casey Accidental
OCTOBER 20, 2020
This is part two of a three part series on sequencing business models. Casey’s first sequencing business models essay talked about the transition from a SaaS business model to marketplace business model, and why it’s so difficult. The Types of Marketplaces.
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Casey Accidental
OCTOBER 27, 2020
This is part three of a three part series on sequencing business models. In part two of our Sequencing Business Models series , we talked about the different types of marketplaces and what needs to be built to be effective in each of them. This post is a collaboration with Gilad Horev.
Sales Enablement, SaaS and Growth
MARCH 23, 2020
Google, Apple and HubSpot are just three examples of industry-leading companies which use mental models to aid quick decision-making. The table below shows the impact of mental models on decision-making: Decision-Making. OKRs are a useful mental model - they make it crystal clear what people and teams should be striving for.
SaaSOptics
MAY 19, 2022
Below, we’ll dive into how to develop a customer acquisition strategy from start to finish. . How to Develop a Customer Acquisition Strategy. Funneling time, energy, and resources into developing a stellar customer acquisition strategy is only helpful if it’s designed with your target market in mind.
SaaSOptics
APRIL 7, 2022
A free trial is often seen as the quickest way to get customers signed up and using a SaaS product/service, but it comes with several strings attached. What Does Freemium Mean in Business? A freemium business model allows companies to build up a large initial user base at no additional costs. 30 or 60 day trial period).
Stax
FEBRUARY 19, 2024
Software as a Service (SaaS) has made business software more accessible by offering cloud-based, on-demand access to a range of solutions, from project management and collaboration to sales and marketing. Because horizontal SaaS companies serve both startups and enterprise businesses, scalability is a key selling point.
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