User Pilot

OCTOBER 15, 2023

Marketing your SaaS is a complex task involving many roles, one being a growth marketer. But you may be thinking, what exactly is the role of a growth marketer, and how do they help grow your product ? The structure of a growth marketing team depends on the size and needs of your company.

Growth Marketing 101

Growth Marketing Marketing Customer Lifetime Value Scale 101

Mucker Capital

APRIL 6, 2023

If you work in B2C or e-commerce, you optimize that Add to Cart flow like crazy because that is your revenue. In my past life as a growth marketer, we did a lot of testing. Once you have this established, you basically should still measure top of the PLG funnel traffic: free signups, visitors to the website.

Startup 52

Startup Scale CTO Hire Outsourced Development 52

Incredo

NOVEMBER 1, 2019

Today we are going to go over four largely ignored SaaS sales strategies that will make or break your sales and customer retention rate. . SaaS Influencer marketing. What are the key elements that make influencer marketing campaign rewarding and profitable? Do you serve businesses (B2B), direct customers (B2C) or both?

SaaS Payments 157

SaaS Payments Payment Methods Sales Recruiting Sales Hiring 157