Point Nine Land

APRIL 9, 2021

So if you’re a US-based startup, you might be able to shoot slightly higher ;) Unlike SaaS companies which have been around for years, B2B marketplaces are a relatively new category and not many investors have invested in them yet. In general, it’s all about the narrative and contextualizing the business within its given market and landscape.

Marketplace as a Service 59

Marketplace as a Service Payments B2B SaaS Payments 59

Mucker Capital

APRIL 6, 2023

Are there types of companies, market segments, industries, or business models where PLG does not make sense? If you're generating something that's brand new, like a brand new category, nobody understands about it. If you work in B2C or e-commerce, you optimize that Add to Cart flow like crazy because that is your revenue.

Startup 52

Startup Scale CTO Hire Outsourced Development 52

OpenView Labs

JULY 2, 2020

New for 2020: SaaS Pricing and COVID-19. In this brand-new report, we finally answer the question “Freemium or free trial?” B2B and B2C SaaS and Subscription Report. Pricing Low-Touch SaaS: How to Approach Pricing and Packaging a New SaaS App, by Example. Don’t Blindly Model Your SaaS Pricing on 37signals.

Pricing 135

Pricing SaaS Payments Payments SaaS 135

SaaStr

JANUARY 14, 2020

We all know and could name several successful B2C and B2B companies. What sets apart some of the most successful, high-growth companies we see today—Slack, Dropbox, Atlassian—has been their ability to tap into and master a new GTM strategy: B2C2B. So, let me walk you through that.

B2B 134

B2B B2C Scale New CTO 134