SaaStr

JANUARY 14, 2020

We all know and could name several successful B2C and B2B companies. What sets apart some of the most successful, high-growth companies we see today—Slack, Dropbox, Atlassian—has been their ability to tap into and master a new GTM strategy: B2C2B. That was the start of an entire journey for me. So, let me walk you through that.

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B2B B2C Scale New CTO 134

SaaStr

NOVEMBER 21, 2019

Since 2010 we’ve seen more startups, funds, and capital than ever before, but with this drastic increase, investors are seeing unexpected new trends reshaping the future of the industry. The panel that we are in is called Is Seed the New Series A, and this is a question that I’ve been asking informally yesterday and today.

New CTO 145

New CTO Sales Hiring B2C CTO Hire 145

ProfitWell

JANUARY 2, 2020

Not only does your sales team need to bring new customers through the door, but they also need to ensure that what they’re selling matches up exactly with those customers’ expectations. Different audiences require different targeting strategies. B2B/Enterprise subscription sales. Let’s dive in. B2C subscription sales.

B2C 52

B2C Subscription Payment Features Payments 52

OpenView Labs

JULY 2, 2020

Nailing your SaaS pricing strategy requires more than just picking the optimal price and forgetting about it. New for 2020: SaaS Pricing and COVID-19. In this brand-new report, we finally answer the question “Freemium or free trial?” B2B and B2C SaaS and Subscription Report. Tips on Enterprise Pricing.

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Pricing SaaS Payments Payments SaaS 135

Intercom, Inc.

DECEMBER 21, 2021

With that in mind, before we welcome the new year and all the good things to come, we’ve gathered our favorite insights and nuggets of wisdom from 2021 in a special wrap-up episode. Will Larson , CTO of Calm. Des Traynor , Co-founder and CTO of Intercom. Zanade Mann , founder of Black Women’s Business Collective.

VP of Engineering 118

VP of Engineering Scale Technical Review Outsourcing Services 118

OnStartups

JULY 7, 2021

Is your title CTO? Dharmesh: Yes, CTO. The strategy behind it, I think, is strong in terms of it gets HubSpot into a thing which is where I think the future of SaaS companies is going to be heading. And whether they start a new company or not, they sort of live as a user at the edge. So this is Dharmesh. Dharmesh is the.

Payment Methods 140

Payment Methods Software Review Technical Review Payment Solutions 140

OnStartups

JULY 7, 2021

Is your title CTO? Dharmesh: Yes, CTO. The strategy behind it, I think, is strong in terms of it gets HubSpot into a thing which is where I think the future of SaaS companies is going to be heading. And whether they start a new company or not, they sort of live as a user at the edge. So this is Dharmesh. Dharmesh is the.

Payment Methods 40

Payment Methods Software Review Technical Review Payment Solutions 40