SaaSOptics

MAY 19, 2022

Not only is it one of the main drivers of revenue growth for early-stage companies, but it’s a primary goal for SaaS businesses across market stages. For subscription-based SaaS businesses, your customer acquisition metrics indicate how effectively you acquire new users via sales, marketing, or a product-led approach like a free trial.

Acquisition 59

Acquisition Scale Strategy Software Review 59

Outseta

JANUARY 20, 2020

Focus on a market segment until you dominate it When I arrived at Buildium, we were selling our product only to residential property managers located in the United States. Buildium’s valuation highlights how the idea that all revenue needs to be recurring doesn’t take any sort of nuance into consideration.

SaaS Payments 145

SaaS Payments Sales Hiring Payment Methods Payment Services 145

SmartKarrot

NOVEMBER 2, 2020

Customer retention in the case of our company is majorly reducing refunds and increasing subscriptions could reflect customer retention.”. Hung Nguyen, Content Marketing Manager , Smallpdf. Hung Nguyen leads content marketing efforts for Smallpdf , an innovative document management platform, based in Switzerland.

Retention 21

Retention Outsourcing Services Strategy VP of Engineering 21

Kraftblick

FEBRUARY 28, 2019

Now you should have data on how competitors invest in PPC: how much money is spent per month, how their budgets change during the year, what keywords are being used, what their text ads look like, and whether they use banner advertising. The content of Part 2: Step 3. This step is necessary if you aim at content marketing.

Strategy 58

Strategy Marketing SaaS Advertising 58

SmartKarrot

FEBRUARY 4, 2022

Coupa is a cloud-based expenditure management software for businesses. It includes a completely integrated suite of financial tools for company expenditure management, such as invoicing, sourcing, procurement, and cost management. Drips is a SaaS platform that has revolutionized the way organizations approach interactive marketing.

Marketplace as a Service 10

Marketplace as a Service SaaS AWS Cybersecurity 10