Hitenism
JANUARY 16, 2017
In 2014, Mixpanel’s Series B pitch deck spelled out the company’s expansion plans over the next two years: 3x sales headcount and rapidly race towards distribution. Double headcount every 6-9 months. Consumer products monetize by targeting specific moments in the user experience where users are receiving value.
Outseta
JANUARY 20, 2020
You can build a big company without a huge sales team I mentioned Buildium had a low price point product and needed to invest heavily in customer service—in the early days that meant that we couldn’t add much headcount in other areas of the business. You read that right—two! Use that as an opportunity and a competitive advantage.
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OpenView Labs
MAY 20, 2019
Those on the front lines know that more competition means greater saturation of traditional marketing and sales channels, increasing customer acquisition costs (CAC). Individual employees no longer have patience for bad (or, let’s face it, even mediocre) user experiences. The new playbook: product led growth. They aren’t alone.
OpenView Labs
MAY 20, 2019
Those on the front lines know that more competition means greater saturation of traditional marketing and sales channels, increasing customer acquisition costs (CAC). Individual employees no longer have patience for bad (or, let’s face it, even mediocre) user experiences. The new playbook: product led growth. They aren’t alone.
OpenView Labs
MAY 20, 2019
Those on the front lines know that more competition means greater saturation of traditional marketing and sales channels, increasing customer acquisition costs (CAC). Individual employees no longer have patience for bad (or, let’s face it, even mediocre) user experiences. The new playbook: product led growth. They aren’t alone.
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