The Angel VC

DECEMBER 12, 2018

The main reason is that your customer acquisition costs are highly front-loaded. While this is generally true for most companies, it’s particularly true for SaaS businesses, which invest heavily in product development, sales, and marketing upfront and get payments from customers over a delayed period of time, usually several years.

Sales Recruiting 106

Sales Recruiting SaaS Payments Sales Hiring Scale 106

Sales Hacker

JUNE 16, 2022

Even if you don’t control the headcount and even if layoffs come later, help them find a new role. As well as average SAL value, SALs by market segment, industry, etc. Q: What do you do to improve efficiency (or get more out of your current budgets) when markets get rocky? Make them feel safe. Jamal Reimer.

Scale 92

Scale Sales Hiring Sales Headcount 92

Point Nine Land

DECEMBER 12, 2018

The main reason is that your customer acquisition costs are highly front-loaded. While this is generally true for most companies, it’s particularly true for SaaS businesses, which invest heavily in product development, sales, and marketing upfront and get payments from customers over a delayed period of time, usually several years.

Sales Recruiting 61

Sales Recruiting SaaS Payments Sales Hiring Scale 61

OpenView Labs

MAY 5, 2021

The answer likely depends on your market segmentation, as freemium may ease adoption friction for SMB/mid-market companies. The cloud-managed services attract the lower end of the market and make it possible for these businesses to address the SMB/mid-market segments.

Business 52

Business SMB Scale DevOps as a Service 52

Outseta

JANUARY 20, 2020

Focus on a market segment until you dominate it When I arrived at Buildium, we were selling our product only to residential property managers located in the United States. While that’s the case, paid advertising was always a key—and highly effective—component of Buildium’s customer acquisition strategy. You read that right—two!

SaaS Payments 145

SaaS Payments Sales Hiring Payment Methods Payment Services 145

SaaStr

JUNE 16, 2020

inaudible 00:32:31] Some cuts, in this case, the company with 50 AEs, you drop 20 headcount, and then you’re 30. Tableau is an acquisition that Salesforce made a year ago or so. What’s the impact of that to your business? And so that’s the impact of capacity. Adnan Chaudhry: Sure. I can give a couple.

Sales Hiring 156

Sales Hiring Scale SaaS Payments Payment Services 156