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Growth Engineer Job Description Cheatsheet

Sylvia Ng

3+ years of experience in product management, user acquisition marketing or similar fields. Experience with new and current user acquisition. Work across the stack: mostly Python/Flask, PostgreSQL, JavaScript (React/JQuery/Backbone) and working with AWS. Create and optimize advertising and remarketing campaigns.

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When and How to Build Second Products

Casey Accidental

Acquisition, retention, and monetization potential of your first product is another reason B2B tends to expand earlier. From a customer acquisition perspective, the companies grew in very different ways too. Pinterest significantly evolved how its core product worked, changing both the acquisition and retention loops over time.

Payments 113
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A Look Back: “SaaS Metrics Masterclass: Key Business Metrics, Pricing Strategies and Billing Models with Stripe’s Head of France and Southern Europe, Guillaume Princen” (Video + Transcript)

SaaStr

Customer Acquisition Cost (CAC). & So growth of the kind of subscription, eCommerce industry has been over 100% year on year for the past five years, according to McKinsey. It wasn’t the case 20 or even 10 years ago, where the business models of the internet were more focused on eCommerce, marketplaces, or even advertising.

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After Selling For $580M, Here’s What I Learned About SaaS During My Time At Buildium

Outseta

In this post I’m going to share the most important lessons about growing a SaaS business that I learned at Buildium—collectively, these things had an awful lot to do with the company being valued so highly. Buildium’s valuation highlights how the idea that all revenue needs to be recurring doesn’t take any sort of nuance into consideration.

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How to categorize expenses in a SaaS startup

Baremetrics

one related to selling your main product such as subscription services, and another for billings from your onboarding/consulting sales. There, you could separate Sales to Account Executives, SDRs, Sales Travel and other strictly sales related activities, while Marketing would contain advertising, promotions, conferences and so forth.

Startup 81
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Top 30 SaaS Companies in India

SmartKarrot

The real-time data provided by VTION provides valuable insights that help marketers and advertisers understand customer behaviors. Talview offers various services including talent acquisition, online assessments, asynchronous and live video interviews, talent management, remote proctoring, behavioral insights, recruitment marketing, and more.

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170+ Women in Sales Share Their Career-Defining Aha Moment

Sales Hacker

Cassie spent the first pre-SaaS chapter of her tech career in growth roles in subscription and marketplace businesses (TheLadders.com, GLG). With a background in advertising and publishing, startups and software sales along with executive events, Becky has diversified her network and her knowledge. Kharisma Knepshield Moraski.

Scale 130