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Veeva: The Biggest Vertical SaaS Success Story of All Time (Video + Transcript)

SaaStr

If you don’t have tickets, lock in Early Bird pricing today and bring your team! That makes up about 35 percent of our revenue now. When you get that thing where you’re a rational person and you think it will be great and 99 out of 100 people think it’s bad, that’s when you have opportunity. Get tickets here.

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Customer Acquisition Strategy for SaaS Companies: A Complete Guide

SaaSOptics

Not only is it one of the main drivers of revenue growth for early-stage companies, but it’s a primary goal for SaaS businesses across market stages. More customers = more revenue. Again, corresponding variables such as customer acquisition cost ( CAC ) and customer revenue all tie back to your acquisition strategy.