5 Interesting Learnings from HubSpot at $2 Billion in ARR
SaaStr
MAY 10, 2023
Combining Strong Growth With A New Level of Efficiency. Revenue Up 30%, but Employee Count Only up 10%, to 7,055. At the end of the day, in SaaS, efficiency really comes from growing revenue faster than headcount. But maintaining 100%+ NRR allows them to grow meaningful faster in revenue than in customer count, even from SMBs.
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