Baremetrics

NOVEMBER 9, 2021

Develop a Full Marketing Strategy 2. SMB SaaS companies tend to have higher churn rates due to their lower demand and less sophisticated needs. High churn is understandable for newer startups, but it does indicate that a tool may be a poor market fit, have limited demand, or struggle to compete against similar products.

SaaS Payments 105

SaaS Payments Technical Review Development Team Review Software Review 105

FastSpring

JANUARY 27, 2022

And in cases where our customers get stuck, our support team responds in a timely manner with personalized video. It’s not always a bad thing to be priced higher than your competitors — it can signal to prospects that yours is a premium service. In other words, if you want to attract SMBs, make sure you have SMB language on your site.

Merchant Services 110

Merchant Services Payment Services SaaS Payments Payment Solutions 110

Kellblog

FEBRUARY 2, 2023

Management teams should prepare themselves for activist investors and adapt their financial profile to keep valuations high. Companies who sell to SMB may see increased amounts of uncontrollable churn as customers cease operations. Frequent readers already know that Good Strategy, Bad Strategy is my favorite book on corporate strategy.

Software Review 120

Software Review Development Team Review Underperforming Technical Team Scale 120

Intercom, Inc.

JANUARY 23, 2020

The situations that portend failure are varied and unfortunately common – no product-market fit, no cash, bad product, burnout, to name just a few of the most obvious. Poor marketing. A better strategy is to prioritize building your audience alongside developing the product. In this world, growth trumps all other priorities.

Underperforming Technical Team 183

Underperforming Technical Team Scale Payments Payment Services 183

SaaStr

JULY 22, 2019

That’s not a bad start. We work with mostly modern teams. We started out in the commercial SMB mid-market space. Developers were really loyal to the product, and they were able to take the product with them whenever they went. Join us at SaaStr Europa 2020. Roger Scott | EVP @ New Relic. FULL TRANSCRIPT BELOW.

Scale 169

Scale Scaling Sales Hiring Underperforming Technical Team 169

SaaStr

MARCH 13, 2020

So at about 13, I set up an eBay business, and we actually used PayPal obviously to process all of the payments. And I guess this was somewhat foreshadowing because I’m now backed by David Saks who is the founding team there. Our team met with David just a few days after our initial conversation in San Francisco.

SaaS Payments 212

SaaS Payments Payment Methods Finance Payments 212