Outsourced Development PayPal SMB Underperforming Technical Team 
Baremetrics
NOVEMBER 9, 2021
Develop a Full Marketing Strategy 2. SMB SaaS companies tend to have higher churn rates due to their lower demand and less sophisticated needs. High churn is understandable for newer startups, but it does indicate that a tool may be a poor market fit, have limited demand, or struggle to compete against similar products.
Kellblog
FEBRUARY 2, 2023
Management teams should prepare themselves for activist investors and adapt their financial profile to keep valuations high. Consumption purists (without ratchets in their contracts) may well find themselves swimming naked as the tide goes out. Expect more of this activity to follow in 2023. Their mission is to drive your churn.
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Intercom, Inc.
JANUARY 23, 2020
The situations that portend failure are varied and unfortunately common – no product-market fit, no cash, bad product, burnout, to name just a few of the most obvious. Poor marketing. A better strategy is to prioritize building your audience alongside developing the product. In this world, growth trumps all other priorities.
SaaStr
MARCH 13, 2020
So at about 13, I set up an eBay business, and we actually used PayPal obviously to process all of the payments. And I guess this was somewhat foreshadowing because I’m now backed by David Saks who is the founding team there. Our team met with David just a few days after our initial conversation in San Francisco.
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