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Here’s What Investors Look for in SaaS Businesses

Baremetrics

Develop a Full Marketing Strategy 2. SMB SaaS companies tend to have higher churn rates due to their lower demand and less sophisticated needs. High churn is understandable for newer startups, but it does indicate that a tool may be a poor market fit, have limited demand, or struggle to compete against similar products.

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Kellblog Predictions for 2023

Kellblog

Kellblog 2022 Predictions Review Let’s start with a review of last year’s predictions which, as it turns out, were pretty good. The diligence pendulum : FOMO gives way to FOFU. Management teams should prepare themselves for activist investors and adapt their financial profile to keep valuations high. Bankruptcy.