Hull

JANUARY 22, 2019

Over the past few years, we've seen a new role emerging at within scaling startups - the growth engineer. The explosion of SaaS tools (and with it, data silos) together creates a need for a cross-functional, operations role to support go-to-market teams. But first, we need to set some context (albeit from the perspective of B2B SaaS).

SaaS Payments 77

SaaS Payments Technical Advisors Engineering Payment Solutions 77

SaaStr

MARCH 3, 2020

So you look at companies, Top 10 SaaS companies in history, none of those companies got their first VP of Sales wrong. So if you got your first VP of Sales wrong and you want to pull the rip cord after three months, and that’s certainly something that I’ve advised. So I have a process, sort of a checklist.

Sales Hiring 152

Sales Hiring Sales Recruiting Scale CTO Hire 152

SaaStr

JANUARY 14, 2020

What sets apart some of the most successful, high-growth companies we see today—Slack, Dropbox, Atlassian—has been their ability to tap into and master a new GTM strategy: B2C2B. We saw inside the company this tension between our classroom business and this new B2C digital business, and we knew we had to make a decision.

B2B 132

B2B B2C Scale New CTO 132