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Changing Your Pricing Model: How Hired Went from a Transactional to a Subscription Model

OpenView Labs

After a few years, however, we realized that a subscription model would deliver more value for us and for our users. It would help us establish a more predictable and consistent income based on recurring revenue instead of one-time purchases. I’ve had roles in almost every function from sales to product to customer success.

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A Canoo for two

ProfitWell

Your top subscription news. The Athletic , a subscription-based digital sports media company, has officially raised $50 million in a Series D funding round led by Bedrock Capital, now apparently valued at $500 million after this new raise. Subscription content—alive and thriving. Do you like me? There ya have it.

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Customer Interviews: The Most Insightful B2B Marketing Technique Marketers Often Ignore

Chart Mogul

Simply put, you conduct customer discovery interviews before launching a new product, or whenever you want to discover potential customers. After missing the mark on product/market fit for their first startup, the founders decided to find a new business idea and validate it with potential customers. Click To Tweet.

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Customer Interviews: The Most Insightful B2B Marketing Technique Marketers Often Ignore

Chart Mogul

Simply put, you conduct customer discovery interviews before launching a new product, or whenever you want to discover potential customers. After missing the mark on product/market fit for their first startup, the founders decided to find a new business idea and validate it with potential customers. Tweet this quote.