How Sprout Social increased retention with customer-centric marketing
Intercom, Inc.
NOVEMBER 21, 2019
In an era when more and more businesses adopt a subscription model, strong customer retention is the key to sustainable long-term growth and requires a laser-like focus. . Tara and her team used it to take a deep dive into the customer’s journey through the product and make a focused effort to truly understand each step along the way.
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