The Marketing & Growth Hacking Publication

FEBRUARY 3, 2019

They expect an end-to-end shopping “experience” and this is where eCommerce subscription has a chance to shine by developing long term relationships with consumers. And subscription eCommerce seems to be the answer. The subscription eCommerce market has grown by a whopping 100% year-over-year for the past five years.

Payment Methods 40

Payment Methods Payments Payment Features Subscription 40

User Pilot

AUGUST 14, 2023

You need to know what in-app communication to implement to attract, engage, and retain a bigger customer base while maximizing revenues. So let’s see how you can build a growth marketing strategy and check out the strategies involved and relevant use cases. What is the growth marketing framework?

Growth Marketing 98

Growth Marketing SaaS Payments Strategy Payment Methods 98

FastSpring

SEPTEMBER 16, 2022

If you’re not sure if FastSpring is the right payment system and merchant of record (MOR) for your B2C and/or B2B SaaS company, we want to know what questions and concerns you have so we can take that into consideration as we continue building out our features and products. Voice Your Opinions.

SaaS Payments 145

SaaS Payments Payment Solutions Merchant Services Software Review 145

wepay

FEBRUARY 2, 2018

That’s a task that cannot be completed effectively without measurement and analytics – in other words, metrics. So this week we are looking at metrics specifically geared toward measuring and helping to optimize the growth stage of a SaaS business. Their top metric? MRR (monthly recurring revenue) Growth.

Metrics 40

Metrics SaaS Payments Payments Growth Hacking 40

Hull

JANUARY 22, 2019

Over the past few years, we've seen a new role emerging at within scaling startups - the growth engineer. In short, we observe that Head, Director & VP of Growth titles are becoming more abundant, as are consultants around growth hacking but the "growth hacker" title is fading away.

SaaS Payments 77

SaaS Payments Technical Advisors Engineering Payment Solutions 77

User Pilot

JULY 24, 2023

We’re all familiar with the basics of SaaS product marketing such as attracting users to a SaaS product with a subscription business model. SaaS marketing requires an effective retention strategy as the majority of a customer’s lifetime value is dependent on them renewing their subscription. Enhancing revenue.

SaaS Payments 94

SaaS Payments Marketing Payment Solutions SaaS 94

Baremetrics

MARCH 23, 2020

Typically it’s referring to users or revenue lost and is usually represented with either a percentage or dollar amount. Or if you said you had $2,000 in monthly revenue churn, that means you lost $2,000 in monthly recurring revenue from either customer cancellations or downgrades. So, when should you start worrying?

Churn 145

Churn Payment Methods Payment Solutions SaaS Payments 145