SaaStr

MARCH 8, 2019

The age-old sales funnel has worked fine for decades…until now. Why is the sales funnel alone, no longer an appropriate way of thinking about customers? Brian Halligan: There’s a couple things in particular I think are broken about the funnel. No one trusts the government. Marketers and sellers.

Scale 109

Scale Sales Hiring Underperforming Technical Team Social Media 109

SaaStr

MARCH 8, 2019

The age-old sales funnel has worked fine for decades…until now. Why is the sales funnel alone, no longer an appropriate way of thinking about customers? Brian Halligan: There’s a couple things in particular I think are broken about the funnel. No one trusts the government. Marketers and sellers.

Scale 46

Scale Sales Hiring Underperforming Technical Team Social Media 46

How SaaS Works

OCTOBER 25, 2019

Organizations that are great at lead qualification attract the best deal closers and grow revenue faster than organizations that marginalize the importance of qualifying leads before advancing them in the sales funnel. Target market segment ?—?Does Does a lead work for a company in your target market (e.g.

Sales Funnel 40

Sales Funnel SaaS Government Market Segmentation 40

Sales Hacker

NOVEMBER 15, 2017

Champion/Challenger Test is a testing approach for determining the best engagement strategy for a given market segment, wherein the Champion represents your current production/servicing paradigm while the Challenger(s) represent new or different ways of doing things. Marketing Qualified Lead. Mid-market. Sales Automation.

Scale 99

Scale Payment Methods Sales Recruiting SaaS Payments 99