Remove Fractional VPE Remove SaaS Remove Software Remove Underperforming Technical Team
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The Founder’s Guide to Developer-led Growth with WorkOS (Video)

SaaStr

Developers act, think, and behave differently than your average customer. As an API-first company, WorkOS focuses on selling primarily to developers. Doing Business with Developers. Developers haven’t typically been the buyers in enterprise software, so why should you build for developers?

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How to Hire A Great VP Sales: The Full Video and Transcript

SaaStr

Then, we have this community in SaaS — SaaStr. If it’s helpful to you, it’s got everything from how to build the sales com plan to how to think about hiring a VP marketing and how to hire a customer success thing. There are a handful of us, but most of us are either from engineering or product backgrounds.

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SaaStr Podcast #356 with Atrium Co-Founder Pete Kazanjy

SaaStr

In Today’s Episode We Discuss: * How Pete made his way into the world of SaaS and how he came to be one of the leading figures on sales operations and management that he is today. * What are the core metrics founders should measure to determine the effectiveness of their reps and sales teams? This is my second software company.

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Dharmesh Shah of HubSpot: From Day 0 to IPO. What Went to Plan. What Most Certainly Didn’t (Video, Podcast + Transcript)

SaaStr

There are rules in starting an enterprise software company. In this top-rated session Dharmesh Shah, cofounder and CTO of HubSpot, shares how he and his co-founders broke all of the “rules” and ended up creating an entirely new category of marketing software. A SaaStr Classic!! million in 2013 to $115.9 Work with me here.

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Founder’s Guide to Scaling Applications: When to Build, When to Buy and What Breaks by Algolia Co-founder (Video + Transcript)

SaaStr

When it comes to seamlessly scaling your applications, a top-notch engineering team will be your foundation. We develop a search API to help any developer to have a very good search in their application. So today we are a distributed team. Of course, behind this product, we have a super strong team.

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10 Years In Tech

Outseta

Musing after a decade spent building SaaS start-ups By Geoff Roberts 20 min read. Today I can look back across a full decade that’s been spent building SaaS start-ups. What I’m hoping this post provides is an objective look at the world of technology start-ups—the good, the bad, and the ugly.