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5 Challenges in Moving Upmarket and How to Overcome Them with Salesforce Ventures

SaaStr

Salesforce Ventures interviewed several sales leaders in the space — Gong, Miro, Monday, Okta, and Wiz — to get an informed perspective on the challenges and lessons learned moving upmarket. For many, moving upmarket makes sense to scale. Specific features for Enterprise need to be top-of-mind and prioritized across the org.

Scale 181
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Gong’s Linda Lin on customer success strategies for moving upmarket

Intercom, Inc.

Although Linda started her career in sales, she has spent the past twelve years scaling post-sales teams and moving hyper-growth companies like Zendesk, Slack, and now Gong upmarket into the enterprise realm. What “customer success” looks like evolves as your company and customers scale upmarket.

Scale 177
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Sales–Product Tension: The Secret to Segment’s Success

Andreessen Horowitz

Joe: The first time I met you was in the interview process. And so, as I went around and I interviewed some of the other executives, I heard similar things. Because you sell in the enterprise in a very different way than you sell in SMB. And in our case, our SMB customers didn’t need any help to get it implemented.

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Lessons learned from growing a PM team in a hyper-growth startup

Point Nine Land

Since then, I have been leading Uberall product team, which we’ve scaled from 3 people to 12 people over the past 5 years. As interviewing 100 applicants can be quite draining, I recommend the following process: 1. A quick HR interview 2. Invite the candidate to a face-to-face or a Zoom interview. Culture fit interview.