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Freemium at Scale with Typeform CEO (Video + Transcript)

SaaStr

Free services must meet users’ basic needs, while also encouraging them to upgrade to the paid version once those basic needs are met. The interesting maybe behavior also is that the creation of the form, the be solution of a form for 92% of them happens during the first week, but for the payment only 60% happens during the first week.

Scale 134
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11 Popular types of revenue models used today

ProfitWell

That’s never been truer for software businesses in particular than in the past 10-15 years, with the internet stimulating an explosion in the number of viable revenue models. Let’s take a look at some of the most popular revenue models used today — why they’re popular, why they work, and why they will (or won’t) work for you.

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The Complete Guide For Using Emotional Marketing To Increase Conversion Rates

GetUplift

This guide provides a detailed breakdown of my emotional marketing process. It’s a process that my team and I at GetUplift have used to 10x our clients’ conversion rates. The process for using your research to create social media ads, landing pages, and email sequences that actually convert. So, let’s dive in. Introduction.

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Small Business Will Drive the Next Billion for SaaS with Kabbage (Video + Transcript)

SaaStr

Largely because it’s hard for them to get access to the big tools that big firms provide to big businesses. So it’s a neat opportunity for them to get access to the tools and services that previously were unavailable to them. Small businesses have a huge market opportunity in particular with younger generations.