CTO Coach New CTO Sales Funnel 
Mucker Capital
APRIL 6, 2023
Hila is a mentor with Mucker Capital. If you're generating something that's brand new, like a brand new category, nobody understands about it. Today, a lot of the PLG SaaS tools require sales motion upfront because nobody understands those tools. Once you have that, you can begin to acquire some new users.
SaaStr
DECEMBER 3, 2020
How does Sam think about the relationship between sales and marketing? Are marketing becoming the new sales team with their content being used more and more in the sales funnel? Sam Taylor: On my first leadership role, I was the first enterprise sales rep, a manager of mid-market team.
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