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What Is a Growth Team And Does Your SaaS Need One?

User Pilot

The obvious benefit is the ability to scale growth. What’s the difference between a growth hacker and a growth marketer? The former is mainly concerned with applying hacks that lead to growth due to virality. The typical growth team pulls experts from the marketing, product, and sales team.

Scale 105
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SaaStr Podcast #390 with Outgrow Co-founder Randy Rayess

SaaStr

390: Randy Rayess is the Co-Founder @ Outgrow, a growth marketing platform that enables marketers to build interactive content/tools to increase customer engagement and boost demand generation. How does it convert more leads? How does Randy think about using interactive content to maximize sales rep efficiency?

Scale 195