Construction Market Segmentation Payment Features Underperforming Technical Team 
FastSpring
APRIL 13, 2023
When Justin and his initial team started looking for a way to capitalize on VR/AR technology, they focused their attention on the “made-to-order” industrial market. But they quickly realized the market was too small and that there was a bigger opportunity elsewhere — in wider B2B and B2C commerce.
Hull
JULY 9, 2020
Why is there so much confusion in the market? I mean, I think it comes down to market segmentation. He said that his job and actually he used Hull as the main tool for that was to bring the right data to the right people in the team as fast as possible. You have to kind of move up market to get there.
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